Apostrophe Abuse
Hanging on the front of our local Ford dealer is a large sign advertising a sale. It reads:
2005 Falcon’s $21,000
It involved time to prepare, make and hang it and it would have cost a reasonable sum of money. A number of people would have been involved in its production.
At some stage when the wording was being discussed, someone added a totally useless apostrophe. During the whole process of making this sign, didn’t someone question if it was correct?
What thought process was involved in putting that apostrophe there? It had to be a conscious decision because time and money were involved. Why go to so much trouble and expense to advertise the fact you don’t know jack about apostrophes?
To all the folks at Westpoint Ford at Hoppers Crossing, here’s a hint. It’s just plural; the Falcon doesn’t own anything.
2005 Falcon’s $21,000
It involved time to prepare, make and hang it and it would have cost a reasonable sum of money. A number of people would have been involved in its production.
At some stage when the wording was being discussed, someone added a totally useless apostrophe. During the whole process of making this sign, didn’t someone question if it was correct?
What thought process was involved in putting that apostrophe there? It had to be a conscious decision because time and money were involved. Why go to so much trouble and expense to advertise the fact you don’t know jack about apostrophes?
To all the folks at Westpoint Ford at Hoppers Crossing, here’s a hint. It’s just plural; the Falcon doesn’t own anything.
posted by Interface at 1:17 pm
1 Comments:
A classic case of 'terminal apostrophitis'.
Post a Comment
<< Home